COMPONENTS
New Logo, new website, menus, signage, interior decor elements, web banner/eblast advertising, street banners, employee uniforms, coupons, special event promotions, table talkers, ceiling banners loyalty programs and gift cards.
DESIGN PROCESS
With over 30 years of successful business to celebrate, 2009 was a great year to refresh the restaurant’s outdated branding and develop new marketing strategies with the introduction of a fresh new look, youthful colour palette and graphic patterns inspired by the Victorian chandeliers in the restaurant.
RESULTS
Fresh new look + fresh new menu = refresh in clientele. Gumbo Design continues to play a key role in the overall strategy and design of Mr. Greenjeans marketing initiatives. Noticeable increase in web and foot traffic since relaunch.
Mr. Greenjeans Restaurant
CLIENT |
PREVIOUS STUDY | NEXT STUDY
Rebranding an icon is no easy task… Linda met that challenge offering several design alternatives. The final result is a success enabling Mr. Greenjeans to continue as a trusted, broad market bar and restaurant at the forefront of the hospitality industry. Linda is truly professional, quick to understand the task and open to the particularities of the client…a winning combination.
M. Kalen, CEO